My Process

My main area of expertise is interactive design for complex online applications and websites, from the initial product strategy, to the informational architecture phase and overall user experience, to the visual design and development. I also have extensive experience in branding and traditional media projects, as well as mobile application design.

If you think I might be a good fit for something you are working on, the best way to get started is to fill out the contact form. While every project is unique and will require a custom approach, here is a general description of what you may expect while working together:

The first step in any project involves a piece of paper, a pencil, and a lot of gray matter. We will talk a lot about your product as we outline its vision and objectives. Once a clear roadmap is established, the journey can begin.

Proven industry standard processes are applied to ensure that relevant information makes its way to your customers, regardless of the method of expression – branding, print, web, or mobile. The results are unique solutions that emphasize the core messages and functions of the product, accurately representing your brand.

With a strong focus on usability and accessibility, and a detail oriented approach, the provided solutions will create positive and seamless user experiences. Moving from design to implementation is once more a carefully handled process covering the smallest of details and making sure nothing is lost in transition.

While the end results will amaze your customers, the entire process of getting there can be equally amazing for you and your team. I bring to the table a level of passion that is almost to a fault, more than a decade of experience, and a professional approach – all important ingredients of a successful collaboration.

And our collaboration doesn’t have to end with the project’s initial scope. Things move fast in a digital world and we should never stop improving. You can always count on me to analyze further findings from your customers and help you make the most of new developments. In fact, I maintain close relationships with the majority of my previous clients.